Young Hustlers is a new arts and music festival that runs along side Hockley hustle to help integrate kids into the city culture and hopefully they'll make friends and memories along the way, all while raising money for local charities.
The brief: To create a language and style for the new "Young Hustlers" brand that appeals to the audience and is easy to understand for both kids and adults. It must also link in with the main Hockley Hustle festival, making people aware that the two events are not separate entities.
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