Hockley Hustle is an arts and music festival based in Nottingham, it runs for one day a year and crams as many performers, musicians and artists as possible into the streets of Notts to raise as much money as possible for 6 local charities.
The brief: To build upon a 10 year old existing brand and create engaging, creative content that sums up the festival and ultimately gets as many people involved as possible. 
SOCIAL MEDIA
PICS ON THE DAY
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